The DO IT Principle

Art devotes Chapter 11 of AYCDIAYCD to his 40 year old “Do It” principle. There is probably something inside you that won’t let you be average and ordinary, which is one reason books like this get published and read. Most salespeople will still procrastinate before...

Never Give Up

“When nothing seems to help, I go and look at a stonecutter, hammering away at his rock, perhaps a hundred times without as much as a crack showing in it. Yet at the hundred and first blow it will spilt in two, and I know it was not that blow that did it – but all...

Treat People Good

In this chapter Art shares some sage advice that many salespeople overlook. You can be great in all the areas we have touched on so far – great desire, possess a big dream, a crusader with a great attitude; but you can still fail if you don’t understand human nature....

Always Be Positive

In this chapter of AYCDIAYCD Art addresses another topic that he masters. He says, “You can do 99% of the things right but not possess a positive winning attitude, and you will fail. A positive attitude is not for sale, you can’t inherit it, nobody can give it to you,...

Dream Big but Keep It Simple

In this chapter Art gives us a lesson about dreaming, something he is better at than anyone I know. He said that a smart man once said, “Genius is the ability to reduce the complicated to the simple.” It seems that more times than not people think something is better...