In this chapter Art starts off reminding us that the incoming negativity never stops. He asks how many hours of TV and radio you absorb each day. How much of that is sending a negative message to you? MOST OF IT! So it’s only natural when you decide to “go for it” and become somebody that you will “hit the wall” of negativity from everybody you know. Here are three examples of what it might sound like:

“So you are going to leave here and make your fortune selling what?” (co-workers)

“What makes you think you could make it in sales?” (friends)

“What am I going to tell my parents when they ask me if you’ll be selling door-to-door?” (spouse)

Failure AheadCouple that heartburn with the healthcare dilemma, the constant military threat from Iran, our $17 trillion US debt, and not knowing if or when you will ever get another raise at work.

Another failure message you receive is being “dissed” by employers or co-workers because you don’t have a college degree, or a master’s degree, or the right “pedigree”. Seems like everybody wants to give you the 3rd degree! No wonder most people get “cooked in the squat” as they are beginning to get their life moving.

It’s important that you realize that artificial things like that aren’t the secret. The key is what’s inside you, your character and your people abilities.

It was funny, but at my (Doug’s) 40th high school reunion a few years ago, almost all the popular people from high school that were “crowned” as the most likely to succeed in 1967…didn’t. Most of the ones who ended up owning businesses or achieving notoriety in other ways were the “middle of the road” students back then who were not super popular and didn’t garner tons of attention.

I felt some excitement that night because I wasn’t one of the real popular guys in high school, nor was I one of the big jocks. But that night, as I reunited with my old classmates, many who intimidated me as a teenager, I felt really good as a financially successful, debt free entrepreneur member of that graduating class. And remember; I was the guy who didn’t finish college, but rather decided to just jump into life and become a salesman!

You really can do whatever you wantThis brings up an important coaching tip from Art. You must choose to ignore the failure messages you hear from all those around you, even when they come from friends and family. Remember, they aren’t going to make your house payment or put your kids through school, so why listen to them?

Put your blinders on and keep pressing. Become a student of your business, never quit, continue to build your character, and accept responsibility for everything that happens while maintaining a positive attitude.

Don’t Let Anybody Rain on Your Parade.

Speak Your Mind below and share how you handled a failure message and what you did about it?

 

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