Serve or Suffer

Serve or suffer is my word of caution to all businesses that provide customer service. When service is poor or nonexistent it’s doesn’t end well. Consumer advocate Christopher Elliott cites three examples of companies that didn’t listen to their customers and...

Stop Giving Lip Service to Referrals

Over the years Selling Point has written about and discussed the topic of securing and contacting referrals several times. The main reason for this is that between one-half and two-thirds of all buying decisions are based on recommendations from family and friends....

Lagniappe – Part II

In case you were out of pocket as a passenger on the latest SpaceX mission and missed Lagniappe-Part I last week, please stop and read it HERE before continuing. I’ll be the first to tell you I was very pleasantly surprised when Joe’s email concluded with a request...

Lagniappe-Part I

I relocated to Mobile on the beautiful Gulf Coast in the mid 1970’s and one of the first “new words” I learned there was lagniappe. It is a wonderful concept and an ingrained part of the phenomenal culture of the entire region, but most famously in New Orleans....