Selling is Easier with Storytelling

  College students at Stanford were asked to share facts with their classmates. When they finished 63% remembered the stories that were told but only 5% remembered the actual statistics that were cited. What’s up with that? The reason storytelling during selling...

You Are Paid to Persuade

Being ‘persuasive’ in the selling profession is nothing more than attempting to convince prospects your services and/or products are just what they need, without exerting pressure or manipulation. It should occur as a result of a thorough assessment of the prospects...

FLUP-FLUP-FLUP-FLUP

Today I want to share some thoughts on sales proposal follow-up, because my clients who are blue collar salespeople, tell me that of all the sales they close only about 40% are closed on their first visits. So my purpose today is not to provide readers with...

Sales Presentation Puzzle Pieces-Part II

If you were on a vacay in Oktibbeha County, MS. last week and missed Part I of Puzzle Pieces, you can catch up with the rest of the class by reading it HERE. With that said let’s proceed with the final three ideas. The T in the acronym DATES is Testimonial. Your...

Sales Presentation Puzzle Pieces-Part I

A simple definition of SELLING is transferring personal feelings to others; or persuading someone on the merits of something. Therefore, if you can get buyers to feel about your products and services the way you feel about them, sales will begin to occur. I (Doug)...

Inflation Nation

In today’s post let’s talk about the 800 lb. gorilla in the sales room…well, in every room in America; INFLATION. So, what is inflation anyway? A layman’s definition is, “the price of goods and services increasing, while the purchasing power of money decreases.”...